Cash's Awards and Promotion Solutions has been associated with the VFL/AFL since 1947. Cash's has produced all of the match day awards, such as the Premiership Medallions, Brownlow Medal, Norm Smith Medal, Coleman Medal, Jock McHale Medal and the coveted AFL cup, handmade by our team since its inception. In 2000 Cash's and the AFL set out to upgrade and add more prestige to the awards that the AFL issue to their champion players. Their awards are produced out of 9ct gold, 18ct gold and sterling silver. As these awards are the highest sought after prize on the Australian sporting calender, the prestige of the awards was enhanced to reflect this status.